Summary
Just like a sports team needs a playbook to act decisively and quickly, Economic Development Strategic Plan will establish a clear vision, strategy, and action items to ensure Costa Mesa continues to thrive economically. The City retained Tech Coast Consulting Group, LLC to assist in the creation of this effort that will incorporate the following aspects:
- Studies & Analysis – establish a clear economic baseline;
- Vision & Goal Setting – identify a vision and economic development goals to be implemented over the next several years;
- Develop Action Plan & Priorities – establish a menu of action items that meet community goals and improve the City’s economic prosperity;
- Develop Tools, Metrics, Models, and Evaluate Resources – provide tools for staff to execute the action plan after its completion, and develop indicators and metrics for ongoing evaluation of economic prosperity and the success of the City’s implementation actions moving forward;
- Provide Materials & Branding – provide materials and branding for ongoing implementation and identify the next steps to move the plan forward.
Community Engagement Coming
This work effort includes community outreach throughout the process. Staff is planning for a series of town hall meetings, targeted outreach to Costa Mesa’s business community and economic enclaves, City Council Study Sessions at key points in the process, and the establishment of a Blue Ribbon Panel made up of Costa Mesa business and community leaders to work in partnership with staff to guide the work effort.